About Course

The Digital Marketing Foundation Course is designed for students who want to gain the practical skills necessary to develop a comprehensive digital marketing strategy in a professional setting, leveraging the software, tools, tactics, and techniques used in today’s industry.

Upon successful completion of the course, students will be able to create and track digital marketing campaigns, determine cost per acquisition of customers and users, and leverage campaign data to increase ROI, as well as gaining their Google Adwords and Analytics Certifications.

The Digital Marketing Foundation Course is a comprehensive 60 hours or 1 month Digital Marketing program, designed and taught by some of sharpest brains in the industry. The course is taught over 4 weeks in two hours per day sessions, and gives our students a solid understanding of the core skills needed to succeed in Digital Marketing.

Digital Marketing Foundation Course

Digital Marketing Course Brochure

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Digital Marketing Overview

Digital Marketing Overview

Building Blocks of Digital Marketing

Building Blocks of Digital Marketing

Digital Marketing - SEO

Search Engine Optimization

Digital Marketing-PPC

Pay Per Click

Digital Marketing - SMM

Social Media Marketing

Digital Marketing - Web Analytics

Web Analytics

Opportunities in Digital Marketing

  • Digital Marketing Agency
  • A brand leveraging Digital Marketing
  • Digital Marketing Tool/Platform Company
  • Freelancing/work from home

 

What are the learning outcomes?

  • Ability to run online search and display campaigns.
  • Knowledge on a wide variety of online marketing techniques.
  • Ability to manage and build a brand online.
  • Techniques to improve page rankings on search, set up and manage social media page accounts.