10 Small Business Tips for SEO, Content Marketing and More

When it comes to marketing a small business, there are many different methods and small business tips you can use. There’s SEO, content marketing, email lists and more. If you want to learn more about marketing your business using some of these methods in 2017, take a look at the tips from members of our small business community below.

Watch These Marketing Trends in 2017

If you want your marketing plan to work in 2017, you need to understand all the latest trends, tools and methods available. In this  Media post, we shares some marketing trends you should know for 2017.

Get Better Insights About Your Audience

If you want to create content that resonates with your audience, then you first need to learn about them. There are some essential tools and methods you can use to get useful insights, as this post by Jenny Knizer on the Content Marketing Institute blog points out.

Find an Interesting and Profitable Niche for Your Online Venture

Whether you’re creating a blog, an ecommerce store, or any other type of online business, you need a niche. Since there are already so many different types of businesses online, you may need to get creative in order to find a niche that is both interesting and profitable. This blog post  includes some small business tips.

Use These Customer Retention Strategies That Work for Small Businesses

Once you’ve executed your marketing plan and gained new customers, you still need to work hard to keep those customers coming back. Luckily, there are some tried and true customer retention strategies that can work for small businesses.

Learn What to Do After Creating Your Buyer Persona

If you want to market to specific customers, you first need to create a buyer persona so you understand who you’re marketing to. But even that isn’t enough. For more on what to do after you’ve created your buyer persona, check out this Magnificent post.

Rank for Your Competitors’ Keywords

There are many different schools of thought when it comes to using your competition to gain search traffic. In this post, Neil Patel examines some of the pros and cons of this concept for different types of businesses.

Build a Marketing Budget for 2017

Before you really get started on your marketing efforts for the new year, you need to set some kind of budget so you don’t reach beyond your means. This Search Engine Journal post by Jacob Baadsgaard features some tips you can use to create a marketing budget for 2017.

Use Marketing Velocity to Increase Your Sales and Revenue

Marketing velocity is the speed at which your marketing efforts work to deliver results. So its an important concept for marketers to understand. In this post, Ross Kimbarovsky details some ways you can use marketing velocity to increase sales and revenue.

Help Your Ecommerce Store Recover From a Growth Setback

Running an ecommerce business isn’t easy. You’re likely to face setbacks at some point or another. So understanding how to recover from those setbacks is paramount.

Get the Most Out of Your Holiday Emails

Email marketing can be an especially effective tactic during the holiday season. But in order to get the most out of it, you need to really understand your subscribers and what they’re looking for this holiday season. To see more small business tips about getting the most out of your holiday emails, check the Marketing Land post.